Michael Jeter (San Francisco, USA)
“A lot of times sexual work is thought of as sinful or pornographic, and those who think that way are not able to openly enjoy it. I think people also tend to think that sexual graphics come from a place of deviancy. I think that is why my work is so h…
Greenspace (London, UK)
Giving a good impression is more than half the battle in the relentless war to win the attention of would-be consumers – and this is where the importance of branding makes itself felt. As its most effective weapon in this conflict, Greenspace believe…
Earl Wan (Hong Kong, China)
“Pencil and paper are just as important as numbers. Without us artist and creatives, you wouldn’t have the nice clothes you are wearing, you wouldn’t have the home you’re living in or the office you work in or any of the material goods you posses…
Rory Sutherland (Manchester, UK)
“Good invitation design should convey the essence of the event as well as the details. It should make the hosts feel proud, and the invitees feel honoured and valued. Ultimately, it should make all those associated with it feel special.”Currently livin…
John Woo (Hong Kong, China)
“If I could talk frankly to my clients, I would simply tell them that they should listen to me, ha ha.”No, not the famous Hong Kong film director, but an equally innovative creator in his field, having given a new look to the comic-book hero in his fas…
Ice Cream Social (New York, USA)
“Invitation design is way more relaxed than corporate design! Not that we don’t enjoy corporate as well, but designing for special events is very personal and more whimsical. It allows us to infuse more of our own personality, mixed with that of the …
Kila Cheung (Hong Kong, China)
“In today’s society, efficiency and convenience are emphasised at the expense of our cultural heritage. And yes, I fear that some of our traditions may be fading away.”Having graduated from the “cradle” of Hong Kong design, the Hong Kong Polytechnic …
Toben (Sydney, Australia)
“The invite should tie in with the concept of the event itself; but it needs first and foremost to grab the recipients’ attention – to be fun, enticing, interesting – to ensure that they find it worthwhile to attend in the first place.”Founded by…
Kymera (San Diego, USA)
“Invitation design has been some of the most personal work that we have created. It’s a particularly significant and intimate project to work on because it’s a special point in someone’s life. It has an emotional element that other types of design don
The Hungry Workshop (Melbourne, Australia)
“Good invitation design is about communicating personality. Everyone has a story, so we like to find that story and tell it through the tools available to us: design, typography, illustration, paper, ink and production.”Australian studio The Hungry …
Bird and Banner (Lancaster, USA)
“We feel that our best and most memorable wedding invitations are the ones that follow the couple’s personal style and not the trend of the moment. The wedding invitation is most often the first part of the celebration the guests will experience.”Whe…
Perky Bros (Tennessee, USA)
Good invitation design should make the recipient feel happy or special in that they were invited. Actually, it’s not that different from other kinds of graphic design. I approach it very much in the same way that I do corporate identity or other pro…
Pill & Pillow (Hong Kong, China)
“The way to survive in this industry, and to get yourself noticed in such a competitive market, is to make interesting work. If someone has done it before you, don’t do it again. The work has to be honest, and to speak for your own character.”The ma…
LSDK (Stuttgart, Germany)
“Good invitation design should strike the right tone. It also has to transport the basic concept of the event. Depending on the event, this can be by generating high expectations or none at all.”LSDK stands for Leib und Seele – Design + Konzeption. Th…
Wudai Shiguo (Hong Kong, China)
“To get yourself noticed in such a competitive market, I would advocate less personality-focused self-promotion and more individuality. Be prepared to persist with what you believe in and don’t be distracted from your original direction.”"Work, ponde…
Ian Collins (Portland, USA)
“Cultural background can often play an important role in invitation design. However, in our case, our own personalities dominated the design process more than culture.”A designer and software engineer currently residing in Portland, Oregon, Ian Collins…
Tom Froese (Vancouver, Canada)
“In spite of having a quirky side, at heart I think I embrace modernist design principals, always aiming for simplicity, clarity, directness and balance.”Tom Froese is a designer and illustrator living and working in Vancouver. His work does not necess…
Overload Dance – Johnny Ngai (Hong Kong, China)
“I don’t know how long this upward trend in terms of the local design scene will last. I think it is up to the people working in this field to do their very best to prove to the public that there is some great stuff being produced here.”Through his cha…
Benjamin Della Rosa (Sacramento, USA)
“I approach an invitation design as I do most projects, by working closely with the client. I really value the client’s perspective on a project. Their input always serves as my best resource for direction. Their past experiences, opinions, even how …
Smokeproof Press (Colorado, USA)
“I think that invitation design gives you more of a chance to be playful, and to suggest design options that wouldn’t necessarily be open when working with businesses. However, a business card, when you boil it down, is really an invitation to contact …
Thank God It’s Friday (Hong Kong, China)
“Historical buildings and local traditions are a treasure for any city and the source of many great design ideas. Some of our work has been deeply influenced by these factors. So it’s a shame that so many of them are disappearing.”TGIF, short for Tha…
Imar Krige (Cape Town, South Africa)
“A great invitation is one that you immediately stick up on your fridge and leave it there long after the event is over. I always like to imagine someone receiving my design – what will they do with it? Does it make them look twice, does it make them…
Kitmen Keung (Hong Kong, China / Montreal, Canada)
“Since most of my creative output is based on Hong Kong urban living, I am naturally affected by the loss of so many historic buildings and local traditions. In my opinion, new architecture should only replace the old if it is better than what it is re…
Sarah Thorne (London, UK)
“A good invitation design, besides making sure that all the information is well listed, needs to embody the event it’s advertising, to be much more than just a business card. The challenge with an invite is to put more into less.”Sarah Thorne received …
